The Coca-Cola Zero Video Puzzle

Coca-Cola Zero have teamed up with e-dologic Israel to create The Coca-Cola Zero Video Puzzle, a Facebook app that turns the new Coca-Cola Zero TV commercial into an interactive digital puzzle game experience and challenges users to solve it in the fastest possible time. The results of the campaign are outstanding: tens of thousands of people have played with the puzzle since the campaign started, users are exposed to the ad on average 23 times and the brand has doubled its Facebook fans count.


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