– CP+B picked up Applebee’s creative #account from McCann Erickson (Source).
– Google has announced it will be using #Google+ Hangouts in a series of debates called “Versus”, starting with a discussion about the war on drugs on March 13th. A number of celebrities and politicians such as Richard Branson, Julian Assange and Vincente Fox will participate (Source).
– Google Analytics and consultancy firm Viget helped #Puma redesign its website and achieved a 7% increase in orders, using advanced traffic segmentation (Source).[youtube http://youtu.be/Ui1SzY6OZDk]